Here Are the Most ‘Attractive’ Global Cities. But Can They Keep Their Edge in the Post-Pandemic World? 

S Haynes
11 Min Read

### Step 1: Literal Narrative

The 2021 Global Power City Index (GPCI), compiled by the Mori Memorial Foundation’s Institute for Urban Strategies, indicates that many major global cities experienced a decline in competitiveness during the COVID-19 pandemic. This was attributed to tightened border restrictions and stringent social distancing measures. The index assesses cities based on 70 indicators across six categories: economy, research and development, cultural interaction, livability, environment, and accessibility.

A key finding is the significant impact on accessibility, with international flight frequency between assessed cities decreasing by nearly 50% compared to pre-pandemic levels. Despite these challenges, the report notes that over half of the 48 cities evaluated saw an increase in co-working spaces and a reduction in working hours, suggesting adaptation to work-from-home and hybrid work trends.

London retained its position as the most attractive city, though its overall score declined due to the pandemic and Brexit. The report suggests Brexit may be allowing other European cities to gain ground. Hong Kong, a consistent top-10 performer, dropped to 13th place from ninth, largely due to its strict border restrictions and an 88% decline in air passengers. Tokyo, conversely, improved its scores, benefiting from the 2020 Olympics and Paralympics and increased work flexibility.

Peter Dustan, a researcher at the Institute for Urban Strategies, posits that while international travel remains difficult, the relaxation of social distancing measures and rising vaccination rates are contributing factors. He emphasizes that the index is valuable for understanding the pandemic’s impact on urban attractiveness, stating that the “shape or character of urban attractiveness may shift, but its importance in attracting new business and talent will remain.”

The top 10 cities in the 2021 GPCI are: London, New York, Tokyo, Paris, Singapore, Amsterdam, Berlin, Seoul, Madrid, and Shanghai.

### Step 2: Alternative Narrative

While the 2021 Global Power City Index (GPCI) highlights a pandemic-induced dip in the “attractiveness” of major global cities, a closer examination reveals a more nuanced picture of urban resilience and adaptation, potentially masking deeper shifts in global power dynamics. The report, by the Mori Memorial Foundation’s Institute for Urban Strategies, focuses on quantifiable metrics like economic scores and flight frequencies, but the narrative it constructs may overlook the qualitative experiences of urban life and the evolving nature of “attractiveness” itself.

The emphasis on accessibility, with a nearly 50% drop in international flights, paints a picture of isolation. However, the concurrent rise in co-working spaces and decline in working hours across more than half of the 48 assessed cities suggests a pivot towards localized economies and flexible work arrangements. This could indicate a decentralization of traditional urban hubs, where physical presence is less critical for talent attraction.

London’s continued top ranking, despite a score dip attributed to Brexit and the pandemic, raises questions about the index’s sensitivity to emerging geopolitical and economic realignments. The report’s observation that other European cities are “catching up” due to the UK’s exit from the EU implies a potential redistribution of influence, but the underlying reasons for this shift—beyond mere economic scores—are not fully explored.

Hong Kong’s significant fall from grace, directly linked to its stringent COVID-19 policies, serves as a stark warning about the trade-offs between public health measures and global connectivity. Yet, the narrative doesn’t delve into whether these policies might foster a different kind of urban environment, perhaps one prioritizing local stability over international flux.

Tokyo’s improved performance, linked to the Olympics and work flexibility, suggests that large-scale events and a proactive embrace of remote work can bolster a city’s standing. This highlights how strategic investments and policy shifts can counteract the negative impacts of global disruptions.

Ultimately, the GPCI’s assertion that “the shape or character of urban attractiveness may shift, but its importance… will remain” is a cautiously optimistic outlook. However, it leaves unaddressed the possibility that the very definition of “attractiveness” is being fundamentally redefined by the pandemic, moving beyond traditional metrics of economic power and accessibility to encompass factors like livability, community resilience, and the ability to foster flexible, sustainable lifestyles. The report, while informative, may be measuring a city’s ability to retain its *past* form of attractiveness, rather than its capacity to forge a *new* one.

### Step 3: Meta-Analysis

The two narratives, while derived from the same source material, exhibit distinct framing, emphasis, and omissions, reflecting different analytical approaches.

The **Literal Narrative** adheres closely to the explicit statements and findings presented in the article. Its framing is objective and reportorial, prioritizing the presentation of data and expert opinions as stated by the GPCI and its researchers. The emphasis is on the quantifiable impacts of the pandemic on global cities, particularly concerning their competitiveness as measured by the GPCI’s 70 indicators. Key points of emphasis include the decline in accessibility, the specific rankings of cities like London and Hong Kong, and the general trends in co-working spaces and working hours. Omissions are minimal, as the narrative aims to reproduce the information directly.

The **Alternative Narrative**, conversely, adopts a more interpretative and critical framing. It moves beyond simply reporting the findings to questioning the underlying assumptions and implications of the GPCI’s methodology and conclusions. The emphasis shifts from the *what* of the rankings to the *why* and *what else*. It highlights potential “missing” elements, such as the qualitative aspects of urban life and the evolving definition of “attractiveness.” This narrative emphasizes the potential for deeper, unstated shifts in global power dynamics and the redefinition of urban appeal beyond traditional economic and accessibility metrics. It frames the GPCI’s findings as potentially measuring a city’s ability to maintain its *past* form of attractiveness rather than its capacity for future adaptation. Omissions in this narrative are deliberate, focusing on aspects the source material might not have fully explored or prioritized.

In essence, the Literal Narrative functions as a direct summary, while the Alternative Narrative acts as a critical commentary, reinterpreting the provided data through a lens of potential underlying societal and economic transformations. The former prioritizes fidelity to the source’s explicit content, while the latter prioritizes exploring the broader context and potential implications of that content.

### Step 4: Background Note

The Global Power City Index (GPCI) is a significant tool for understanding urban competitiveness, but its findings are best understood within a broader historical and geopolitical context. The concept of “global cities” or “world cities” has evolved over decades, moving from centers of industrial production to hubs of finance, information, and culture. The GPCI’s six categories—economy, research and development, cultural interaction, livability, environment, and accessibility—reflect this modern understanding of what makes a city a powerful global player.

The COVID-19 pandemic represented an unprecedented disruption to global interconnectedness. For decades, the growth of global cities was fueled by increasing ease of international travel, investment, and migration. Border closures, travel restrictions, and social distancing measures directly challenged the fundamental drivers of urban competitiveness that the GPCI measures. The significant drop in international flight frequency, for instance, is not merely a statistical anomaly but a symptom of a global system that suddenly prioritized containment over connectivity.

The mention of Brexit in relation to London’s score is also crucial. The United Kingdom’s departure from the European Union has had tangible economic consequences, impacting trade, investment, and the free movement of people. This geopolitical event, occurring concurrently with the pandemic, creates a complex interplay of factors affecting London’s global standing. The report’s suggestion that other European cities are “catching up” can be seen as a reflection of the EU’s integrated economic model, which may offer greater stability or opportunities in the face of such disruptions.

Furthermore, the rise of remote work and hybrid models, accelerated by the pandemic, has the potential to fundamentally alter the relationship between talent and physical location. For years, cities competed to attract highly skilled workers by offering vibrant cultural scenes, robust infrastructure, and career opportunities. If talent can be effectively deployed from anywhere, the traditional advantages of dense urban centers might diminish, leading to a re-evaluation of what constitutes “attractiveness.” This could favor cities that offer a high quality of life, affordability, and strong local communities, even if they do not possess the same level of global connectivity or economic scale as traditional powerhouses. Understanding these underlying trends provides a richer context for interpreting the GPCI’s annual rankings.

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